WHAT IS THE DIFFERENCE BETWEEN SEM & PPC?

Search engine marketing (SEM) displays your ads on Google, Bing, Yahoo, and other search engines. There are various avenues for setting up SEM campaigns, including YouTube ads, Shopping ads, Google Display Network and many more. Meanwhile, pay-per-click ads focus on ad campaigns where you pay for clicks only when a customer clicks on your ad when they search for specific targeted keywords.
  • Online Path

    14 February, 2024

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