Completely. It’s like a health check that’s all gain, no pain. Our tool performs a comprehensive analysis but interacts with your site in a non-invasive way, ensuring there’s no disruption to your ongoing operations.

Absolutely! Our tool is a great starting point for DIY SEO. It gives you the insights and guidance needed to make informed decisions about your strategy. And remember, if you ever feel out of your depth, our team is just a phone call away, ready to elevate your SEO efforts.

SEO is dynamic, so regular checks are essential. We recommend a thorough audit every three to six months to align with major algorithm updates and a quick review quarterly to keep on top of gradual changes. Staying proactive is key to staying on top!

SEO works mainly to improve your ranking on the search engines. The main focus is getting high-quality organic traffic using a good strategy. On the other hand, PPC focuses on advertising your website. A PPC campaign will give you results sooner, while SEO takes time. However, both are critical for any marketing strategy.

The most important way to improve authority is by engaging highly authoritative sites and linking them to your website. The ranking your website gets depends on how many authoritative sites link back to you. This will show Google that your website is trustworthy, pushing your rankings in the circle of trustworthy websites. These backlinks are hard to get. That is why we help push you to create high-quality content, and assist with the link-building process.

Once you know why you received a penalty, you must remove all the backlinks that resulted in the drop in your ranking. All your backlinks are available using Google Webmaster Tools, this is something that we can help you with.

This question doesn’t have a one-size-fits-all answer, as the amount you’ll need to spend will depend on several factors, including the size and scope of your project and the tenure. We provide cost-effective SEO strategies with complete transparency, so you know what you’re paying for.

The ranking time for your website depends on several factors. It considers how long your website has been live, your operating industry, and the competition. Online Path can help you rank on the first page of the search engine results with our team of SEO experts consistently delivering excellent results to bring about a positive return on investment.

While SEO focuses on improving your overall online visibility, Local SEO targets geographic-specific searches and helps attract a local audience, perfect for businesses with physical locations.

Our office is conveniently located in Unley. We are also happy to meet with you at your office or grab a coffee with you at one of the many great cafes in Adelaide – whichever works best for you.

Our combination of expert knowledge, customised strategies, and a focus on long-term results ensures the effectiveness of our SEO services.

By improving your website's search engine rankings and user experience, we help attract more relevant traffic, which can lead to increased leads and sales. Elevate your online presence with a top SEO company. Contact Online Path today to discover how our search engine optimisation expertise can transform your digital strategy and boost your business success.

Budgets are typically based on industry, competition, and the aggressiveness of your goals. We'll work with you to set a budget that aims for the best returns while considering your financial comfort zone.

One of the benefits of PPC is the ability to see immediate results as soon as your ads go live. This makes it an excellent strategy for quick traffic boosts and immediate performance analysis.

PPC or Pay-Per-Click is an advertising model where you pay each time a user clicks on one of your online ads. These ads can appear in search engines, social media platforms, and various websites.

Broad matches show a particular ad provided all the keywords are included in a search regardless of the word order. These can generate millions of responses on SERPS and cover general topics.Phrase match keywords use specific phrases to trigger ad displays. These will be shown if extra words are placed before and after the keywords in a search.An exact match only shows an ad when the search query is the same as the keyword used in the search. These are more responsive and generate more conversions.Negative match keywords are those that prevent your ad campaign from being shown on a search engine when certain phrases are typed. Your ads will not be visible to anyone searching for that phrase.

Google ads can cost between $1 and $2 per click when run on the Search Networks. On average, you will pay less than $1 on the Display Network. However, the cost depends on the competitiveness of your industry and the ads quality score. Keywords in some competitive and highly profitable industries may cost up to $50 per click.

PPC is short for pay-per-click, while CPC stands for cost-per-click. A network that provides payments for every click on a given link or ad is known as a CPC or PPC ad network.

Investing in strategic and well-executed PPC marketing is one of the best investments you can make for your business. Any good PPC agency in Adelaide can tailor and target online ads to a specific audience, appealing to their needs and appetite for your product or service. When it comes to cost, PPC is flexible is budgets and will depend on a number of variables such as goals, keywords and your competition. While you can spend almost as little or as much as you like, it’s best to speak with an agency that specialises in PPC management in Adelaide to map your objectives and goals and explore a budget that will get you there.

PPC is an acronym for pay-per-click — on online advertising and marketing strategy that is structured to reach a targeted audience and generate clicks through to your website. This marketing channels is used by experts in PPC management in Adelaide as a low-cost but highly effective marketing tool that yields instant results when done well. PPC will serve ads to a targeted audience based on specific keywords. The ad is only paid for when a user clicks on the ad.

The key is to look for a data-driven, certified PPC agency that offers a full spectrum of services including PPC ads, Google ads, AdWords PPC management, etc. and develops bespoke strategies for your business.

Our expertise in these platforms ensures strategic ad placement, precise targeting, and efficient budget use, resulting in higher engagement and better ROI.

These platforms offer more sophisticated targeting and buying options, allowing for more precise ad placements and real-time optimisation of campaigns.

Your organisation must hold valid DGR charity status, have a high-quality website, and comply with specific eligibility requirements set by Google.

Success is measured using various metrics such as website traffic, conversion rates, ROI on ad spends, search engine rankings, and social media engagement. Quality agencies use tools and analytics to track these metrics and adjust strategies for optimal performance.

Typically, the process involves initial consultations to understand your business goals, followed by strategy development, implementation of the marketing plan, regular monitoring and reporting, and ongoing adjustments to strategies based on performance data.

Marketing for professional services requires a nuanced approach that balances demonstrating expertise and professionalism with engaging and client-focused strategies.

Healthcare marketing requires a sensitive approach that balances patient needs, ethical considerations, and regulatory compliance, all while effectively communicating brand values and services.

Google Shopping Ads allow for a visual and direct product showcase in search results, catering to high-intent buyers and driving immediate sales.

Our expertise in developing and executing tailored social media strategies ensures that your campaigns resonate with your audience and align with your business goals.

Effective social media management enhances brand visibility, fosters customer loyalty, and drives engagement, leading to increased brand recognition and potential sales growth.

Email marketing offers a direct line of communication to your audience, providing an effective platform for personalised messaging, driving engagement, and conversions.

YouTube's vast audience and the engaging nature of video content make it a powerful platform for reaching and captivating a wide audience, driving brand awareness and conversions.

Facebook's vast user base and sophisticated targeting options make it an ideal platform for reaching a specific audience and achieving various marketing goals.Elevate your brand on the world's largest social platform with Online Path, a leading Facebook ads agency. Contact us today to unlock the full potential of Facebook advertising for your business.

We develop customised strategies based on your specific business goals and audience, ensuring that your LinkedIn ads are precisely targeted and effectively engage professional users.