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What makes us the most results-driven social media marketing agency in Adelaide?
At Online Path, it is our expertise with social media advertising and the ability to create a combined strategy across multiple platforms and channels that ensures you meet your campaign objectives every time.
As a social media marketing service in Adelaide, we spend time with you to understand your goals and what’s important to you right now, then translate that into a strategy that fits where you are now and carries you towards where you want to be.
In this digital age, social media marketing has quickly become an indispensable part of any digital marketing campaign. Social media has the capacity to provide incredible benefits to businesses, such as helping them reach a wider yet more qualified audience.
The point of difference for results-driven marketing
With a results-driven social media marketing strategy, developed by a social media marketing agency in Adelaide, you can stay ahead of the curve and drive-up profits. Results-driven digital marketing uses your total profits as a metric to measure the success of your marketing efforts. Our social media marketing services aim to help you manage your social media campaigns and take advantage of the extensive knowledge and experience that our social media consultants have with local, national and international clients and brands.
Results-driven marketing differs from traditional digital marketing strategies. Traditionally a marketing strategy’s efficiency metrics are closely monitored to boost a return in investment (ROI). However, with results-driven marketing, you may have to sacrifice your highly valued ROI estimates to maximise every dollar spent on marketing. This means rather than focusing on the costs and efficiency of your social media marketing strategy, you may adjust your budget to free up funds for profitability. The only thing you need to justify your spending is an increase in overall profits.
Contact us for a customised social media advertising campaign that will get your business and content in front of the right customers.
Our social media marketing services
As a results-driven social media advertising agency in Adelaide, we aim to help you get a high ROI. Here are just some of the services we offer.
Instagram and Facebook Advertising
We help you create marketing campaigns on Facebook and Instagram to market your brand. By creating engagement campaigns on these social media platforms, for instance, we can drive up web traffic to your website, increase likes, comments on posts, and help you find, connect and gain new customers.
LinkedIn Advertising
With more than 9 million users in Australia alone, LinkedIn is responsible for 80% of B2B leads generated through social media. Whether you are looking to educate your audience, build brand awareness or generate sales leads, we can target the right customers for your business to ensure your campaign is a success.
Social Media Advertising Audits
If you are already running social media advertising, then you will know that good results, don’t come from having set-and-forget campaigns, but from consistent and continual analysis, review and optimisation. Our Social Media Advertising audits will take a deep dive into your accounts, looking for opportunities to improve and enhance your campaign performance.
Social Media Management
As a social media marketing agency in Adelaide, we offer several services under the social media management banner. These include Analytics and Reporting, Social Media Strategy and Auditing.
We draft a great social media strategy and then audit it by tracking meaningful metrics so you can know if your marketing campaigns are paying off.
A strategic approach by social media experts in Adelaide
Consider us an extension of your marketing team that brings the intrinsic digital marketing knowledge so you don’t have to get overwhelmed by the plethora of social media and digital advertising options.
Proven to deliver results
At its core, our approach to social media is proven to deliver results. We have worked with an array of local, national and global businesses that have witnessed substantial improvements in their digital marketing results.
Campaign strategy
Our team of social media experts are at the top of their game. Staying ahead of trends and changes, they can talk the talk, but the difference is, they can walk the walk. They take the time to get to know you, your business and you goals to create a strategy that considers your budget, your goals, your customers and your audience, and the vast digital marketing channels to determine the strategy that will drive your business exactly where you want it to go.
Content
Not only do we know exactly when and where to place your messages, we also write engaging content that speaks to your customers. Serving the message is only one part of the equation — carefully considered words, imagery or video content is what will get your campaigns across the line.
Reporting
We don’t mean to brag but our reporting is second-to-none. We pride ourselves on being transparent and authentic in everything we do, but even more so when it comes to painting a clear picture of campaign performance. We want you to understand our approach, our process and the results. We want you to see exactly how our services can benefit your business and build a sustainable future.
Management
As a professional and experienced social media company in Adelaide we are well-versed at taking the lead when it comes to managing digital marketing campaigns — it’s what we do! Our transparency means that you’ll always know how we are structuring your campaigns, where we are placing your messages and how the results are influencing the campaign adjustments to ensure that only the best results are achieved.
